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Where Creativity Takes Center Stage.

The biggest weekend in professional beauty is back, Saturday January 25-27, 2020, in Long Beach and better than ever! Experience the best in professional hair, skin and makeup education, spend time with friends, discover innovate new products, and attend the most prestigious awards show - all in one amazing weekend!

SalonCentric Logo

Have a SalonCentric offer code? Enter it when registering.

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Didn't get a code? Visit your California, Arizona, or Nevada SalonCentric Store or ask your Salon Success Consultant for yours!

Offer valid until January 24, 2020. Cannot be combined with any other offer. Single ticket use only.

Get Ready for

ISSE 2020

We have so much in store for 2020. Exciting brands, education, and networking opportunities in sunny Southern California. Tickets are on sale now!
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ISSE - January 25-27, 2020

Pricing

PBA Member

ISSE

$45

NAHA GA

$80

NAHA VIP

$140

ISSE + NAHA

$112

Regular

ISSE

$90

NAHA GA

$90

NAHA VIP

$190

ISSE + NAHA

$162

Ticket prices increase January 6, 2020. View all pricing.

NAHA VIP Package includes: A 3-day ISSE ticket, NAHA VIP seating, entry into red carpet reception, and two drink tickets.

Additional ISSE infohoursshow policiesFAQ's and more.

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BE THE BEST. LEARN FROM THE BEST.

Learn from the industry's top educators and influencers! ISSE has hand-selected the top educators from across the country, including the big names below! Check out our education tracks for the full list of educators you can expect to see in Long Beach.

Alfredo Lewis Headshot

Alfredo Lewis

MATRIX

Rebecca Taylor Redkin

Rebecca Taylor

REDKEN

Chrystofer Benson headshot

Chrystofer Benson

MATRIX

Daniel Mason-Jones Headshot

Daniel Mason-Jones

SALONCENTRIC

Matrix Danielle Keasling

Danielle Keasling

MATRIX

Sam Villa Headshot

Sam Villa

REDKEN

ISSE 2020 will have all you favorite educators and more!

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NORTH AMERICAN HAIRSTYLING AWARDS

The North American Hairstyling Awards is the industry’s most prestigious professional beauty competition. Join us for the hairdressing who’s who of the year on January 25, 2020, to see who wins the coveted NAHA award, and experience collections from the biggest names in beauty.
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HOTEL & TRAVEL

ISSE negotiates special discounted room rates at premier hotels in Long Beach - all steps from the Long Beach Convention Center.

Book Your Room

Shop Top Beauty Brands

Discover the newest products, innovations and tools on the ISSE show floor! Here's just a few of the brands that will be at ISSE 2020:

 

Beauty brands at ISSE

Media Credential Request

The Professional Beauty Association welcomes accredited media to cover ISSE and NAHA. Press requests will be evaluated and granted to reporters and photographers who represent beauty industry publications, recognized beauty-interest websites and television and radio outlets.

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Registration Sponsor

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Request a Code

Live outside of California, Arizona, or Nevada? Request your SalonCentric promo code!

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PHOTOS FROM THE 2019 EVENT

ISSE Photo Gallery

PBA Members Save Up to 50% off Event Admission!

With perks like industry event discounts, business building tools and resource access, the Professional Beauty Association is the place where you belong. 

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NAHA Beauty
ISSE Photo Booth

Pro Beauty Association