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EXECUTIVE SUMMIT 2021

United By Beauty - Creating the Future

The PBA Executive Summit is where manufacturers, distributors, salon & spa owners and industry leaders come together to connect and collaborate; utilizing consumer and salon insights, forecasting and visionary thought to unite, inspire, create change, and spark innovation. 

New in 2021-- three Digital Sessions leading up to the main event!

Executive Summit
Nov 17 & 18, 2021
Omni Scottsdale Resort & Spa at Montelucia
Scottsdale, AZ

Summit Digital Sessions
May 18, June 21, & Aug 10

Three Executive Summit 2018 Attendees pose for a picture

Explore All Experience Options

Executive Summit 2021 

November 17-18 | Scottsdale, AZ

Creating the Future

How are we creating the future to drive growth in a post-covid world? Join industry though leaders, top executives and leading salon owners for an in-depth exploration designed to inform and drive our industry forward through a future-focused look at trends, innovations, and how consumer buying behavior is reshaping the industry.

Featuring:
Keynote speaker Kaihan Krippendorff 

Former McKinsey consultant and strategic advisor to top corporations, Kaihan Krippendorff. An accomplished author, Kaihan helps organizations thrive in today’s era of disruptive technological change. Learn more >

Keynote speaker John DiJulius
A leading authority on world-class customer experience, John DiJulius is redefining customer service in America today. He has worked with some of the most well-known brands globally, helping them raise the bar and set standards in service that consistently exceed customer expectations. Learn More >

Data presentation on consumer and professional industry trends
Panel discussion from industry leaders from each segment of the industry


Wednesday, Nov 17: Starts at 5pm MT
Thursday, Nov 18: 8am-6pm MT

Additional details and speaker information coming soon!

REGISTER NOW
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Opening Reception Sponsors:

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Digital Sessions

These 90 minute Summit Digital Sessions kick off the conversation about uniting by beauty, innovation, and the future of beauty. 

Future Focused Retailing

May 18, 2021
11am PT/2pm ET - 12:30pm PT/3:30pm ET
$25 Members/$50 Regular

With the shift in buying in 2020, how is the salon/spa retail experience evolving with it? We talk with industry experts in about strengthening the relationship between the guest, salon, and distributor - to deliver innovative digital experiences that complement the salon service, and drive connection points between salon/spa visits.

Commerce Technology Presentation

Lisa

Deanna Everson, Ginger Salon

Randy

Randy Cotten, Salon Interactive

Cross-Channel Retail Panel

Sheila

Sheila Phillips, Liquid Assets
Moderator

Lisa_M (1)

Lisa Marx- Kevin.Murphy
Panelist

Daniel

Daniel Mason Jones, Muse Salon & Spa
Panelist

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The Future of the Salon & Spa Experience

June 21, 2021
11am PT/2pm ET - 12:30pm PT/3:30pm ET
$25 Members/$50 Regular


How can salons & spas drive growth by delivering the ultimate guest experience? It's no longer about just providing an amazing cut, color or facial; it's about the 360° experience. Guests are looking for connections before and after the service, an enhanced dose of technology to stay informed, and dedicated time in the chair focused on total well being.

Join us as we dive into the future of the salon & spa experience and explore how technology, wellness, and service can grow guest satisfaction and future-proof businesses with panel of industry experts.

Technology and Wellness Presentation

Leon

Leon Alexander, Eurisko

M.Wison

Mary Wilson, Wilson Collective

Salon Focused Panel Discussion

Gordon

Gordon Miller, Hairbrained
Moderator

Debbie

Debbie Penzone, Penzone Salon
Panelist

Stephanie

Stefanie Fox Jackson, Talent Match
Panelist

Stacey

Stacey Soble, Salon Today
Panelist

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Digital Session Sponsored By:  Vagaro Logo

Innovating Professional Salon & Spa Channels

August 10, 2021
11am PT/2pm ET - 12:30pm PT/3:30pm ET
$25 Members/$50 Regular


The salon and spa space is constantly evolving as professional and consumer channels blur. As the world becomes more digital, how do we continue to expand the professional space, and deliver a thoughtful experience in the chair and beyond?

Join us as we take a data driven journey with innovative business leaders that are creating strategies for future change to elevate the professional experience and deliver on evolving consumer expectations.

Data and Trends Presentation

Carrie

Carrie Mellage, Kline

Manufacturer Focused Panel Discussion

Zach

Zach Rieken, Living Proof
Moderator

Carrie

Carrie Mellage, Kline
Panelist

Ted_Jason

Ted Gibson & Jason Backe, Starring by Ted Gibson
Panelist

Barbara

Barbara de Laere, Aveda
Panelist

Jim

Jim Bower, Salon Interactive
Panelist

Nancy

Nancy Tarantola, L’Oreal
Panelist 

Pete

Pete Castellanos, John Paul Mitchell Systems
Panelist

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PRICING

Live Event plus Digital Sessions* - save $50!

Join us for all three Summit Digital Sessions and the live event Nov 17 & 18, to be a part of the conversation on creating the future to unite and move our industry forward.

PBA Member

$720

*Attend live November 17-18 plus get access to all three digital sessions

Regular

$1,045

*Attend live November 17-18 plus get access to all three digital sessions

REGISTER NOW

Live Event - November 17-18

Join us in sunny Scottsdale, AZ for the annual conference at the Omni Scottsdale Resort & Spa at Montelucia. Connect with other industry executives, salon owners and industry leaders, Featuring Keynote Speaker Kaihan Krippendorff. 

PBA Member

$695

Regular

$995

Can't attend in person? Register now for the digital live streaming of the live event! $75 Members | $125 Regular

REGISTER NOW

Summit Digital Sessions - May 18, June 21, August 10

Want to just attend a digital session? Register now for one of these 90 minute digital talks about uniting by beauty, innovation, and the future of beauty. 

PBA Member

$25

per session

Regular

$50

per session

REGISTER NOW

A mountain overlooks the pool at the Omni Resort

Book Your Hotel

Omni Scottsdale Resort at Montelucia
Exclusive rates for PBA Executive Summit
Scottsdale, AZ

Book Now

PBA Members Save Up to 50% off Event Admission!

With perks like industry event discounts, business building tools and resource access, the Professional Beauty Association is the place where you belong.

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