We're the Professional Beauty Association

We define ourselves by our Members- a diverse group of 350k+ stylists, makeup artists, manufacturers, distributors, freelancers, employees, salons, spas, beauty schools, and students. And we all share a common passion and goal: to do the work we love—and to be the very best in our business, elevating ourselves, each other, and our industry as we go. 

We produce some of the industry's top events - like the International Salon + Spa Expo, North American Hairstyling Awards, Beacon Student Program, PBA Executive Summit, PBA Distributor Executive Conference and co-produce Cosmoprof North America

If you are looking to reach a highly engaged audience in the professional beauty space, start with us. From customized packages, to turnkey opportunities, we have a solution that will meet your brand needs.

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Sponsorship Opportunities with PBA



The International Salon + Spa Expo in sunny Long Beach, CA is the event to reach licensed professionals, salon owners, students, industry influencers and educators, who attend to experience the best the industry has to offer: The hottest new trends and products from the industry’s leading brands, and the best education!

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The North American Hairstyling Awards is the most prestigious professional beauty competition in North America and honors the salon industry’s top artists – who push the boundaries of skill and creativity.

For over 30 years, thousands of talented artists have used NAHA as a platform to showcase their work to win a coveted NAHA award. Partner with us to connect with the top hairdressers in the industry.

20K+ Impressions in-Show

500K+ Media Impressions

18MM+ Paid Advertising Impressions

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PBA's Beacon is an elite program for students that provides a unique opportunity to gain career insights from leading influencers, and network with the most prestigious salons across the US. If you are looking to connect your brand with the industry's future leaders, contact us about a Beacon Student Program sponsorship!

350+ students

Reaches key beauty schools

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Executive Summit

Attended by C-suite beauty executives, directors and managers, an Executive Summit sponsorship is a unique opportunity for 2020. Presented in a new virtual platform in a two-part series in Sept and Oct, this new sponsorship can get your brand in front of this group.

300+ Beauty Industry C-Suite Attendees

Expanded digital Reach for 2020

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Other Opportunities

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Reach over 350k+ Members with our ongoing sponsorship opportunities including social posts, dedicated emails, and more! Learn more about the exciting ways you can engage with our Members today.
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Membership Gives You More

With benefits designed to grow your business, membership with the Professional Beauty Association gives you access to exclusive networking, industry news and research, industry event discounts and opportunities to reach the entire beauty industry- including stylists, nail techs, skin professionals, salon and spa owners, manufacturers, distributors and many more!
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Membership Gives You MORE!