Written by Visionary Plus Member ReadySalon
Every missed appointment, every unanswered message, and every missed online search result is costing your salon. In today’s digital-first world, beauty professionals who aren’t online – or who rely on fragmented tools – are leaving money on the table.
Salons lose significant revenue each year due to no-shows, scheduling gaps, and missed opportunities – especially when they lack online booking and automated reminders. In fact, missed appointments account for up to 30% of bookings in the beauty industry, costing the average salon around $67,000 annually. These empty chairs represent more than lost income- they disrupt staff schedules, waste resources, and erode client loyalty.
And with over 90% of consumers searching online before choosing a local beauty provider, not having a professional website and showing up in local search results means you’re invisible to the very clients you want to reach.
It’s not enough to have a booking app or a social media page. You need a fully integrated, professionally managed solution that showcases your brand, streamlines your operations, and helps you grow. That’s why we created ReadySalon™ – the first all-in-one online platform built specifically for beauty professionals.
Why Point Solutions Fall Short
Many salons cobble together a mix of tools: one app for booking, another for payments, a do-it-yourself (DIY) website, maybe a social media scheduler. But these disconnected systems create friction for you and your clients. While cobbled-together systems may seem cost-effective at first, they often lead to frustration, wasted time, and a disjointed client experience that erodes trust. Without a unified platform, beauty professionals spend more time troubleshooting than transforming.
Manual updates across platforms drain valuable hours, and inconsistent branding across tools makes your salon feel less polished. Limited functionality means you miss opportunities to upsell services, follow up with clients, or be discovered in search results. And with no centralized support, every technical hiccup becomes your problem to solve.
- Manual updates across platforms waste time
- Inconsistent branding erodes trust and customer experience
- Limited functionality means missed opportunities
- No centralized support leaves you on your own
Industry research shows that salons relying on multiple disconnected tools often spend several hours each week managing technology – time that could be spent with clients, marketing, or growing the business. The more fragmented your systems, the more time you lose to troubleshooting, duplicated effort, and missed opportunities.
ReadySalon changes that. It’s the first fully integrated solution that puts everything you need – custom website, booking, payments, marketing, client management, and more – right at your fingertips, all supported by one provider and professionally built to showcase your brand.
What Makes ReadySalon Different
Unlike generic platforms, ReadySalon was designed for the unique needs of salons, spas, and independent beauty professionals. It’s not just a booking tool – it’s your digital business hub.
Here’s what sets it apart:
| Feature | ReadySalon | Typical Point Solutions |
| Custom Website | ✅ Included & professionally designed | ❌ Often DIY or not included |
| Online Booking | ✅ Integrated with calendar & Reserve with Google | ✅ Basic functionality |
| SMS and Email Reminders | ✅ Automated & branded | ✅ Often limited or extra cost |
| Payments | ✅ Secure & built-in | ✅ Varies by platform |
| Marketing Tools | ✅ Email, promotions, SEO, social media | ❌ Rarely included |
| Ecommerce | ✅ Optional online store | ❌ Not available or separate |
| Local Search Optimization | ✅ Directories including Google My Business integration | ❌ Not supported |
| Reputation Management | ✅ Review monitoring & response tools | ❌ Manual or unavailable |
| Support | ✅ 24/7 + unlimited changes | ❌ Limited or self-service |
A Closer Look at ReadySalon’s Features
Custom Website with Premium Design
Your salon’s website is more than a digital storefront; it’s the first impression many potential clients will have. ReadySalon creates beautiful, mobile-optimized sites that reflect your brand and services. You’ll collaborate with professional designers to ensure the look and feel match your style, whether you focus on hair, nails, skincare, or all of the above.
Today’s clients expect more than a pretty homepage. Gen Z, now one of the fastest-growing segments in beauty, wants to explore services, pricing, and photos before they book. According to Square, 40% of Gen Z consumers will look elsewhere if a salon doesn’t offer that online visibility. Without a professional site, your salon may also fall off the radar in local search results – meaning potential clients might never even know you exist.
That’s why ReadySalon goes beyond design. Your site will be fast, intuitive, and built to convert. A slow-loading or clunky mobile experience can drive visitors away before they book. We make sure you capture interest the moment someone finds you online, turning browsers into loyal customers.
Features include:
- Mobile-friendly, SEO-optimized architecture
- Integrated appointment booking
- Optional ecommerce store
ReadySalon brings your salon’s personality online, with the performance and functionalities you need.
Online Booking & Calendar Integration
Clients can book appointments anytime, from any device. ReadySalon syncs with your calendar and even integrates with Reserve with Google, so you show up when clients search.
- Real-time availability
- Automated confirmations and reminders
- Staff scheduling and service customization
The vast majority of salon customers prefer booking online and many will choose another provider if online booking isn’t available. ReadySalon makes sure you’re always bookable, even when you’re busy.
Client Management & CRM Tools
Every lasting transformation starts with understanding and client relationships are no exception. ReadySalon’s client management tools turn simple appointments into deeper connections by giving you a complete view of each customer’s journey.
No more scattered notes, forgotten service details, or missed follow-ups. With everything centralized – appointment history, contact information, service preferences, and more – you’ll be able to personalize every interaction and deliver the kind of experience that keeps clients coming back.
Key capabilities include:
- Appointment and service history to help tailor future visits and upsell relevant services
- Contact database for streamlined outreach, reminders, and promotions
- Automated campaigns based on client activity, preferences, and booking frequency
- Mobile access so you can manage relationships in and out of the salon
This isn’t just convenient, it’s powerful. By knowing your clients the way you know their favorite shade or cut, you’re better equipped to earn trust, drive repeat visits, and boost revenue. Whether it’s recognizing a regular’s birthday or suggesting the perfect seasonal upgrade, ReadySalon helps turn everyday scheduling into personalized service that makes an impact.
Secure Payments & Invoicing
Supporting digital payments isn’t optional anymore – it’s a must. Clients expect the convenience of paying online, whether they’re booking in advance or purchasing products after a service. ReadySalon makes it seamless with secure, built-in payment tools that work the way your business does.
- PCI-compliant payment processing
- Discounts and coupon management
- Automated invoicing and receipts
- Inventory tracking (with eStore plan)
Whether you’re offering package deals for facials, accepting deposits for bridal styling, or selling professional-grade haircare products, ReadySalon keeps everything integrated and easy to manage. From service payments to retail transactions, there’s no need for third-party plugins or manual workarounds – just a seamless experience for you and your clients.
Marketing & Reputation Management
Get discovered and stay top-of-mind. ReadySalon’s NearMeNow feature connects you to 125+ directories like Google Maps, Apple Maps, and Yelp. It also helps you manage reviews and social media.
- SEO and local listings
- Ratings and reviews monitoring
- One step update of business information across multiple platforms
BrightLocal reports that 87% of consumers read online reviews for local businesses, and 48% won’t consider a business with fewer than four stars. ReadySalon helps you monitor and respond to reviews, boosting your reputation and visibility.
Online Store
Sell products and services directly from your website. Whether it’s haircare, skincare, or gift cards, ReadySalon’s eStore makes it easy.
- Product catalog and inventory
- Shipping and tax automation
- Drop-shipping options available
Salons that offer online retail alongside services often see a noticeable increase in client spending and overall revenue. Bundling services with professional products not only boosts average transaction value but also strengthens client loyalty. ReadySalon’s optional ecommerce store makes it easy to sell directly from your website – no separate platform or vendor required.
Fully Managed, Always Updated
Running a salon is demanding, and mastering technology shouldn’t be part of the job description. That’s why ReadySalon is a fully managed solution, designed to take the pressure off and let you focus on what you do best.
- We build and launch your custom website
- We handle updates and changes – unlimited
- We provide 24/7 expert support
- You focus on your clients, we handle the tech
Many beauty professionals feel overwhelmed by the growing number of digital tools needed to stay competitive – booking systems, payment processors, website builders, marketing platforms. ReadySalon replaces that complexity with a concierge-style experience: no DIY, no patchwork, no guesswork.
Whether you’re just starting out or scaling up, ReadySalon grows with you. Choose from four flexible plans- Standard, eStore, Promote, and Complete – each offering levels of functionality and support to match your business goals.
Ready to Get Online?
Your clients are online. Your competitors are online. It’s time your salon was too – with ReadySalon.
PBA members receive 10% off all plans and exclusive support from Hostway. Plus, a portion of every subscription goes to support PBA Charities, helping beauty professionals nationwide.
Visit our website or call us at 866-294-2905 today for more information. PBA Members schedule a free consultation to claim your free custom domain and business email.
Don’t wait – your next client is already searching.
