Logos of Visionary Members


As PBA’s highest level of membership, these industry leaders demonstrate their commitment
to advancing the beauty sector through their invaluable support.

June 14, 2024 (Scottsdale, AZ) – The Professional Beauty Association (PBA), whose mission is
to advocate and fight for the rights and professionalism of the beauty industry, is pleased to
announce the addition of its newest Visionary Members, who have joined as PBA’s highest
level of membership. These esteemed companies play a crucial role in supporting PBA’s
initiatives and making a significant impact on the beauty industry.
In gratitude for their invaluable support, Visionary Members receive a range of elevated
benefits. These include customized marketing and networking opportunities, industry
leadership, and access to a dedicated PBA ‘Concierge’ who is available to assist with any
specific questions or needs. Additionally, Visionary Members can tap into the expertise of
the PBA Government Affairs Team, gaining access to the latest legislative news. They also
receive planning advice from the PBA Marketing Team and discounted ads and sponsorships.
Jody Tyvela, Partnership Development Manager at the Professional Beauty Association,
expressed deep appreciation for the support of Visionary Members, stating, “We are so
grateful for the support of our Visionary Members, as their financial contributions provide
the necessary resources to develop and implement programs that benefit the entire beauty
community.” Tyvela emphasized that by joining forces with PBA, Visionary Members actively
participate in shaping the future of the industry. Their support allows PBA to continue its
initiatives of endorsing inclusivity, supporting government initiatives that protect the beauty
profession from deregulation, and championing various other endeavors on behalf of the
For more information on our newest Visionary Members, please click the links below:
Alfaparf Milano
Buy-Rite Beauty
NU Standard
My Salon Suite*
The Professional Beauty Association extends a warm welcome to its newest Visionary
Members and looks forward to working closely with them to achieve their shared goals.
Together, they will continue to make a lasting impact on the beauty industry, driving
innovation, and championing positive change.
For more information on all levels of membership, please contact Jody Tyvela, Partnership
Development Manager, at jody@probeauty.org, or visit probeauty.org/join.
*My Salon Suite is a Visionary Select member.
About The Professional Beauty Association
The Professional Beauty Association (PBA) is dedicated to advocating and fighting for the
rights and professionalism of the beauty industry, and is committed to the long-term success
of beauty professionals and the businesses that employ and support them. As the largest
and most inclusive trade organization representing the entire beauty industry, PBA
advocates for legislation on behalf of the industry, including such things as fighting against
deregulation. PBA also provides curated resources to empower members, including
education, business tools and resources, curated healthcare and insurance options, exclusive
events, charitable initiatives, scholarships, networking opportunities and proprietary reports
and data. Members include manufacturers, distributors, salons, spas, schools, independent
practitioners, students, and industry suppliers. For more information on membership, please
visit: www.probeauty.org/join.