The new 2020 #NAHAMoment Award is down to five finalists, plus PBA announces its first-ever NAHA Night Out Giveaway.

January 17, 2020 (Scottsdale, AZ) – The Professional Beauty Association (PBA) today announces the finalists for 31st annual North American Hairstyling Awards #NAHAMoment Award, a new award that celebrates the best work of licensed beauty professionals over the past year which were submitted via Instagram. Plus, the PBA announces its first ever NAHA Night Out Giveaway, with details below.

“This exciting new category allowed us to discover tremendous talent and artistry via Instagram, while still upholding the value and honor of what NAHA stands for.”

Nina Daily, CMO of the PBA

The #NAHAMoment finalists are featured at probeauty.org/naha and include these esteemed and talented artists:

Robert Bushy; @robertbushy
Chad Demchuk; @chaddofficial
Alexis Foster; @alexisfosterartistry
Erica Keelen; @ericakeelen_hair_love
Sarajane Maples; @blushandmane

The hi-res images for all five finalists can be found H­­­­ERE.

The winner will be announced on stage at NAHA and receive a special #NAHAmoment award on January 25th, 2020. The Live NAHA event kicks off with a red carpet reception from 6-8 pm, followed by the awards ceremony from 8-10:30 pm on January 25, 2020 at the Long Beach Convention Center Terrace Theater in Los Angeles County.


This year, the Professional Beauty Association is offering an EXCITING NAHA sweepstakes that kicks off today. Buy an ISSE ticket from January 17th – 22nd, 2020 to be automatically entered for a chance to win over $500 in prizes, including:

  • Two NAHA “Night Out with L’Oréal Pro” styling touch-ups
  • Two general admission NAHA tickets
  • Two drink tickets at the NAHA red carpet reception
  • One night hotel stay

The winner of the giveaway will be announced Jan 24th , 2020 via @probeautyassoc Instagram Story.

Tickets for NAHA are on sale at probeauty.org/naha, with special packages exclusively available to Professional Beauty Association members. The awards ceremony will also stream online at probeauty.org/naha. For more information, please visit probeauty.org/naha; get inspired and learn more about the most prestigious night in beauty.

For media credentials, please contact press@probeauty.com.