NA OBM in Numbers PR April 2026
*** PRESS RELEASE- FOR IMMEDIATE RELEASE*** 20th March 2026 New Data From Phorest Reveals Growing Impact of Co-Branded Marketing for…
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Why the Professional Salon Industry Should Stop Competing with TikTok
Written by PBA Visionary Plus Member framesi Over the past few years, social media has dramatically reshaped how consumers interact…
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Pro Beauty Pulse: February 2026 Insights
To better understand how confident beauty professionals and beauty schools feel about their businesses, the Professional Beauty Association (PBA), in…
Read morePro Beauty Pulse: January 2026 Insights
To better understand how confident beauty professionals and beauty schools feel about their businesses, the Professional Beauty Association (PBA), in…
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New Year, New Growth: Setting Realistic Goals for Your Business
Written by PBA Visionary Select Member My Salon Suite The start of a new year is usually a mix of…
Read morePhorest On Behalf Marketing (OBM) Solution
*** PRESS RELEASE- FOR IMMEDIATE RELEASE*** 19th January 2026 Salon Demand for Brand-Led On Behalf Marketing Continues to Grow, Reveals…
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How Democratized Manufacturing is Changing Beauty Trends
Written by PBA Visionary Member Selfnamed For the longest time, the beauty industry was extremely challenging for newcomers to enter….
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A Celebration of the FICA Tip Tax Credit for the Beauty Industry
After the monumental achievement of the 45B FICA Tip Tax Credit for the beauty industry being signed into law this…
Read morePro Beauty Pulse: Measuring Confidence Across the Professional Beauty Industry
The beauty industry never stands still, and neither do the professionals driving it forward. To better understand how confidence and…
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2025 PBA Executive Summit Recap
Lead Beyond Limits—Ignite Your Impact The 2025 PBA Executive Summit brought together the brightest minds and most visionary leaders in…
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